We All Need Memes
Memes aren’t just for tweens. They’re regularly created, shared, and posted by everyone from musicians to suburban moms, from big brands and major politicians to local pastors and small business owners. Heck, even some of the most sophisticated and savvy real estate agents we know love the fine art of the Meme.
And memes go far beyond the public sphere. How often do you text or receive a good meme from your spouse or a fellow real estate agent, as a show of support or commiseration? We need these moments to help us recover from that impossible client, lowball appraisal, or comically nit-picky inspector. But can they actually teach us something?
Although comic relief reigns in the meme arena, it's not infrequent to stumble upon a real pearl of wisdom. When it comes to direct mail and content marketing, this is true when created by people immersed in – perhaps fed up with – these painful activities. For anyone over the age of 23, it hearkens back to a time when the same truisms were transmitted from speech-to-ear, perhaps in person… "back in the day.”
Regardless, real estate agents hunkered down in the tedium of content marketing and direct mail need a good meme once in a while. These images can keep important principles top of mind, reassure that the hard work is worthwhile, or simply provoke a laugh when it’s needed most. So whatever it is about marketing memes that you appreciate, we hope you enjoy our top 20 picks to kickstart a spectacular new decade.






















